A small town main street with parked cars, a flower shop, trees, and a railroad crossing.

Opelika, AL

ABOUT THE TOWN

Small town charm near a busy college town.

Opelika, Alabama exudes a delightful blend of Southern charm and modern growth, with nearly 31,000 residents calling it home. Nestled in east-central Alabama, it’s a stone’s throw from Auburn University and offers easy access to the Atlanta metro. Opelika’s historic downtown, emerging craft breweries, and inviting green spaces make it an appealing destination for those seeking a welcoming, community-focused small town with big opportunities.

This town is best for:

Creative Incubator Spirit

Main Street Bustle

Small Town Living

A historic courthouse with a tall clock tower, a fountain with water spraying, and a lamppost in the foreground.

Pop. 31,079

+2.48% growth

Low 38° - High 89°

Outstanding

IS THIS YOUR MOXIETOWN?

Does this town check your boxes?

Interior of a cozy coffee shop with a large window, brick wall, a yellow armchair, potted plants, bicycles, and a wooden door with glass panels. Opelika AL

THE UNIQUE MAGIC INGREDIENTS

SPARKS & Vibes

Design of a white paper with a black corner, gold thumbtack, and the text 'The Opelika Vibe' at the top, with 'Southern Innovation' in cursive red font in the middle.

The way we see it, SPARKS are the places, events, activities that you remember about a MoxieTown, the ones that set them apart, the ones they are known for, & make a lasting impression.

Vibes , on the other hand, are that all-over feeling you get from a place, its unique ambiance.

Opelika is a perfect mix of vintage Alabama warmth and fresh innovation and entrepreneurial spirit. We think Southern Innovation is its Vibe.

The Downtown Scene 

Downtown Opelika showcases a patchwork of Victorian-era brick buildings, lovingly converted into boutiques, bars, and loft apartments. Railroad Avenue forms the heartbeat, where residents live above storefronts, stroll to artisanal coffee shops, and congregate for live music on weekends. The scale is refreshingly walkable, blending cozy architecture with modern touches that honor Opelika’s railroad heritage and embrace its forward-looking energy. AND - the parking is always free!

BLOGS ABOUT THIS MOXIETOWN

Stories, Tales, & Secrets

 
 

 Found Around Town

Take a look at our Stories to find more about these treasures in and around town.


Our Quick Takes & Not-To-Miss Highlights.

Whether you’re staying or just stopping by, you don’t want to miss these. There are many adventures to be had and much local flair to experience!

 
 
 

Uncover the treasures around town

Because, sometimes you just need to know how close it is

SIT BACK AND SCROLL THROUGH SOME MOXIETOWNS

Follow along for some MoxieTown magic.

A sweet slice of life in Opelika.

Find Your Tribe

Location is everything when you’re moving somewhere new, but so are the people! While of course, these stats can’t begin to represent these unique individuals and their social dynamics, they can provide you with a snapshot of the remarkable tapestry of personalities.

Education

This is a great place to get an overview of the educational offerings of a community. We know each family is unique and each child has their own perfect fit - so check out the many options in this town here.

Household Income & Median Home Value

$65,475
2023 Median Household Income
90
2023 USA Index


$362,467
2023 Median Home Value
117
2023 USA Index

Indexes

An index is a way to measure and compare different values using a common standard. Think of it as a scale or a ruler that helps you understand how different things measure up against a standard or average of what is found in the US.

Median Age - 105
Wealth - 84
Diversity - 38
Total Crime - 74